Who am I?

I’m not here to talk at you. I’m here to show you what’s possible.
If you want to know why I do this work, how I got here, and what I bring to the table — it’s all below.

  • “You don’t need more advice. You need to start.”
    I help poeple who feel stuck build a life they don’t want to escape from.

    I know what it’s like to feel stuck in your own life.
    To chase distractions because the stillness feels unbearable.
    To want more — but not know how to break the cycle.

    I’ve lived through that fog.
    The anxiety.
    The burnout.
    The weekends that blurred into regret and the weekdays that felt like survival.

    But I also know what’s possible when you stop numbing and start acting.
    Growing up, I watched my dad battle alcohol addiction.
    He was unpredictable — and as a kid, I never really understood why.
    I ran away from home at six. Not to play… but to escape.

    That instability didn’t just stay in childhood.
    It followed me — in my nervous system, in my choices, in my identity.

    In my teens and early twenties, partying became my comfort.
    Every weekend was an escape.
    And eventually, it stopped being fun and just became normal.
    Panic attacks hit. Stress built up. My mental health crumbled.

    Then came the phone call:
    My dad had taken his life.

    You’d think that would be the moment everything changed.
    But it wasn’t.
    I spiraled harder.
    And I wouldn’t be here writing this to you if that path had continued.

    Eventually, through honest reflection, deep internal work, and the harsh realisation that no one was coming to save me—I made a decision:
    I chose the boring path.
    I got quiet.
    I started showing up for myself.
    I rebuilt.
    Brick by brick.

  • Today, I live a completely different life.
    I’ve created a mindset that holds me steady.
    I move to stay sane.
    I stay free from escaping.
    I practice sitting with my own thoughts (the hardest one).
    I built a business helping others do the same.

    I became a qualified counsellor and coach because I wanted to turn my pain into purpose.
    This isn’t just a job to me. It’s a mission.

    I work with people who are ready to stop circling the same patterns and want more than just coping tools.

    I believe in building a life that actually feels aligned.

    My approach is real, grounded, and action-focused.
    I'll meet you where you're at — but I won’t let you stay there.
    Because what good is advice if it’s never applied?

  • We both know the stigma around seeing a mental health professional — especially here in Australia.
    It can feel like something’s wrong with you.

    But the truth is, it’s a tool for growth. Not a sign of weakness.
    That’s why I blend the depth of counselling with the forward momentum of coaching.

    So we’re not just talking — we’re doing.
    Because it’s action that makes the difference.

Jack Loades standing by coastal grass in casual wear, representing a grounded and calm approach to mental health.